We were tasked with rebranding Brooklyn-based nautical brand Quaker Marine Supply. Established in 1949, QMS is known for their ultra long-billed fishing cap, the Oysterman. A longtime favorite of Ernest Hemingway, David Lynch, Jackie O, and David Hockney, Quaker Marine Supply tapped us to create a new brand identity that felt both authentic to their mid-century nautical roots, and the iconoclastic spirit that runs through its dedicated community of wearers.